Framework contract for the provision of address database and dissemination services to the European Environment Agency (EEA)

The EEA puts great emphasis on delivering its key messages to clearly identified target audiences. Creating and maintaining customer relationship management (CRM) databases and disseminating EEA’s print and electronic outputs in a systematic and timely way is an important component in achieving the EEA communication objectives.
The Office for the official publications of the European Union (OP) holds a dissemination database, which is used both for managing address lists and the dissemination of publications. Much of the routine mail out of hardcopies of EEA’s reports is regularly undertaken by the dissemination unit of OP. At the same time, the EEA holds its own CRM database.
Kantor followed-up the dissemination of EEA products with surveys and various statistical tools in order to evaluate the various dissemination projects, their effectiveness, timeliness and impact.